A name that sticks.
Two or three words that capture what makes your approach valuable and are easy to remember.
Free · For expert and service business owners
Turn what comes naturally to you into a clear reason to choose you.

You do it so naturally that you barely notice it. Yet it's often what clients appreciate most: the way you see things, solve a problem or help them achieve something they couldn't manage before.
Find Your Genius helps you put that value into words and give it a name people remember.
A name gives your clients something specific to recommend. It helps potential clients understand what they can come to you for. And it gives you a clearer focus for your marketing, because you know which part of your work deserves the spotlight.
Nathalie's own method is called The Soft Sell System. A few words that make her approach easy to remember and give people a sense of what to expect.
In 25 to 30 minutes, you'll uncover your genius and turn it into language you can use in your profile, messages and next client conversation.
What you leave with
Two or three words that capture what makes your approach valuable and are easy to remember.
Examples from client work, previous roles or everyday life that show your strengths in action, even before your first client.
Your Genius Type reveals what drives you, who you work best with and how to connect with them.
What you do, who you help and why they should choose you. Ready for LinkedIn and your next conversation.
When your offer sounds like this: “I run Meta ads” or “you get 10 sessions in 3 months”, it makes you easy to compare, usually on price. Your genius gives people something they can only get from you.
Learn how to position yourself as the expert you really are, so people think of you first when your topic comes up.

Who built this
I've been selling for thirty years, and for many of them I've helped experts find words for what they do best. Find Your Genius brings together the exercises I use with clients to work out their topic, their offer and how they come across. Until now, you needed a place in one of my programmes to go through them. And it works whether you've had a hundred clients or are about to sign your first.
Nathalie Sabrina DahlFounder, The Outbound Marketing Agency
What changed for them
Coaches and consultants who turned what they know into an offer people understand and value, and signed clients with it. Some were brand-new in business.
A named approach and a high-end client, brand-new in business
“We created the Souveraign Leader Approach with a unique twist to what I do… I had a couple of conversations and already have a high-end client, even though I'm brand-new in business.”
From offering everything to everyone to three sales in four weeks
“I tried to offer almost everything to everybody, so it was hard for me to create a clear product… The first person I offered this product to bought it. And then a second one, and a third sale!”
Fluffy ideas became a clear approach. 4 of her first 5 calls became clients.
“A bunch of fluffy ideas suddenly became a systematic approach… The first 5 calls I did: 4 out of the 5 are happy to start with me!”
From “I can do many things” to one product she can explain
“I was a really broad life coach, I could do many things. It was tough to explain it to people… It got me very confident to create the product.”
From hard to grasp to 2 high-end clients in a month
“As a transformational life coach I was not tangible… So they finally understood what I offered… and 2 high-end clients in the past month.”
CHF 10,000 from 2 clients, on his 3rd pitch
“Went from greenhorn in sales to selling over 10,000 Swiss Francs to 2 clients after my 3rd pitch. It was shocking, really.”
How it works
Some questions and quick taps about you, what you do and who you've helped. No clients yet? Then we start with what you're really good at.
Find out where your profile and messages hide your genius today, and what to change first.
Ready to download the moment you finish: your Genius Type, your expertise and what sets you apart, in words you can use right away in your conversations and your marketing.
Questions people ask
Yes. You create a free account to see your results. No credit card needed.
Yes. You draw on previous jobs, colleagues and everyday situations where people came to you for help. Several of the experts above were brand-new in business.
25 to 30 minutes. Much of it is quick tapping.
Yes. Your answers are saved as you go, so you can come back in the same browser and pick up where you stopped. If you switch to another device or browser before you've created your free account, you'll start fresh. Once you have your account, you can continue anywhere.
They're saved in your account, which is how your profile gets created. And that's only the beginning: the next tools on the platform build on your profile, so everything you create afterwards, from your ideal client to your offer, tells the same story. You can have your answers deleted at any time, and you only get emails from us if you tick the box.
Free · 25 to 30 minutes · No credit card needed
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